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As a first-time mom, I want to make every holiday feel special for my 4-month-old daughter—even if she may not remember it. Why? Because *I’ll* remember it, celebrating brings me joy, and she’ll have sweet photos to look back on. And Valentine’s Day is no exception. I already bought her heart-adorned pajamas and onesies, and I plan on purchasing Valentine’s Day baby toys, teethers, and books—as well as taking advantage of any sales, obvs (pretty much any holiday is the best time to stock up on discounted formula, diapers, etc.).
Top 10 Baby’s First Valentine’s Day Gifts in 2025 at a Glance
Best Pajamas: Old Navy, Zip Sleep & Play Footed Onesie, $10 (was $13)
Best Impulse buy: Strawberry Squishmallow, $16
Best Board book: ‘Everything Is Mama’ by Jimmy Fallon, $6
Best Personalized gift: Caden Lane Personalized Knit Sweater, $48
Best for Fussy Babies: Warmies, $30
Best Themed Diapers: Honest ‘Tutu Cute’ Diapers, $13
Best for Older babies or BLW: Pottery Barn Kids Love Bug Feeding Set, $36
Best Accessory: Janie and Jack Heart Slip-On Shoes, $27
Best Value: ‘Mama is My Valentine’ Outfit, $10
Best Book: Everything Is Mama by Jimmy Fallon, $6
Below are my personal picks as a mom and shopping editor who finds good deals and unique products online for a living. Got others in the fam to shop for? We got you covered there, too. Check out our Valentine’s Day teen gift guide, Valentine’s Day mom gift guide, Valentine’s Day men’s gift guide, and Valentine’s Day BFF gift guide for 2025!
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The Sweetest Sleep & Play Footies
Image Credit: Old Navy I bought this exact one-piece for my daughter—just look at those little heart-shaped lollipops! Squeal! The material is soft and durable (and breathable for those who are looking for fabric that keeps Baby nice and cool if the heater is on all night—something to always keep in mind when practicing safe sleep). This one is 100 percent cotton, which I prefer with my daughter’s PJs. Old Navy has a ton of other patterns for Valentine’s Day and beyond, and you can pretty much always snag ’em at a discounted price.
Old Navy Zip Sleep & Play Footed One-Piece for Baby$10 (was $13)
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Valentine’s Day-Themed Squishmallow
Image Credit: Walmart This is a better gift for older babies who have good hand-eye coordination (mine is too small for this), but if your LO loves a plush toy, they’ll be all about this dipped strawberry Squishmallow that’s irresistibly soft and SO CUTE. Walmart sells a whole bunch you can choose from.
Squishmallow 8-Inch Pink Strawberry$16
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Jimmy Fallon’s ‘Everything Is Mama’ Board Book
Image Credit: Target Maybe one of the best Valentine’s Day gifts is kind of a gift for yourself. After all, if this is a birthing person reading this, you *did* create life, so why not give yourself some credit, too? I personally love any clothing or accessories that say “mama” or “mommy” on it, especially since I truly am my baby’s favorite person! (It helps that I’m the one with the milk.) This book is entertaining for both parent/caregiver and baby, and really dang cute. Because everything IS mama, and I’ll take that for as long as possible. Thanks, Jimmy Fallon.
‘Everything Is Mama’ by Jimmy Fallon$6
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This Personalized Sweater Onesie
Image Credit: Caden Lane Every holiday, I’ll splurge on at least one item for my daughter. She wears sweaters every day, so I’ll be getting her this lilac Bubble Romper sweater from Caden Lane, a brand that makes some of the softest clothing for young babies (I bought a Caden Lane nightgown for my daughter for the day she was brought home from the hospital, and it was a huge hit), as well as other accessories.
This sweater is personalized, and you can choose between cursive or standard block, and both are cute. It’s made with 100 percent cotton, features easy snaps, three other color options, and is pretty loose-fitting, so they’ll get a decent amount of wear out of it.
Caden Lane Personalized Knit Sweater$48
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A Heated Plush Toy
Image Credit: Warmies Heated plushies, like Warmies, help soothe babies who haven’t learned how to regulate their nervous system yet. They can be great tools for fussy babes going through sleep regression, teething, or even general colic. I’ll put one in my daughter’s stroller, car seat, or even her crib (I take it away once she’s fallen asleep), and I find that it really calms her down.
How it works: You just pop it in the microwave for 10-15 seconds, and give it to your LO. It’s filled with natural flaxseed and lavender (so smells amazing), and it’s designed with safety top of mind. Warmies has a bunch of adorable Valentine’s Day offerings on their site.
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A Valentine’s Day-Themed Headband
Image Credit: Amazon As a mom to a baby girl, I’ve already got a basket-full of headbands for my daughter’s bald little head! It’s a cute and easy way to accessorize her, and this pink, heart-patterned headband will be added to the pile. It’s made of a super-soft viscose (that “bamboo”-like material) and has nice stretch thanks to spandex. Since it does stretch, it’ll likely be good for several years.
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Valentine’s Day Diapers
Image Credit: Honest Honest Diapers offers some of the cleanest, safest, and most functional diapers on the market—at a reasonable price. And? The brand has really cute patterns and themes, so you can really deck out your baby every month (or every week) if you really want. This adorbs ballerina print is Honest’s Valentine’s Day selection this season, and I’m stocking up on a couple packs. The Valentine’s Day pattern is available in NB, 1, and 2 sizing currently.
Honest Diapers have always been reliable for my daughter, but the “best” diaper really just depends on your baby’s shape and size! Mila is on the smaller side in both weight and length, and Honest seems to fit her pretty well, and prevent major blowouts, thanks to the diapers’ leakproof design.
Honest Clean Conscious Diapers$13
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Drool-Worthy Bibs
Image Credit: Copper Pearl A drool bib, but make it V-Day! Your little crush is sure to drool over these stylish accessories — they keep Baby completely dry (and adorable!).
Copper Pearl Lola Bandana Bibs (4-Pk.)$21.95
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‘Lover Boy’ Set
Image Credit: Amazon I know, I know. So many of my recommendations are for baby girls (it’s what I know!). So here: This 100 percent cotton blend set is so perfect for photoshoots for your scrumption son. It’s available in most infant sizes and comes in a gray color as well as this cream. In terms of quality: It’s Amazon, so ya do get what you pay for, but it’s kind of ideal for a one or few-day wear.
Lesimsam ‘Lover Boy’ 2-Piece Set$19
on Amazon.com
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A Dino-Heart Teether
Image Credit: Target My girl isn’t teething yet, but it’s coming. I can feel it. Literally—the drool is everywhere. I like having some silicone plush options around, since she can work on her hand-eye coordination skills and play with the toy part of it, chew on the silicone part, and suck on the soft fabric if she wants. It’s dishwasher and washing machine-safe, and it’s also good to go for the fridge if you want to chill it a bit.
Pearhead Silicone Plush Dino Teether$5
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Magnetic Pajamas
Image Credit: Magnetic Me Magnetic pajamas are more of a gift for parents and caretakers than they are for babies themselves, but if you’re looking for a 2-in-1 present, this is it. Magnetic Me makes pajamas (and other types of clothing) irresistibly soft, but the pièce de résistance is the magnetic snap feature. No more snaps. No more zippers. No more buttons. The magnetic “snaps” close by themselves with super securely fascened magnets within the fabric, which makes diaper changes a breeze (or, at least much faster than they would be otherwise).
Magnetic Me doesn’t have Valentine’s Day options yet (as of publication), so I picked this cute Rodeo Pink Drive for the little cowgirls. The brand has tons of pattern and color options, as well as different types of PJs, sets, and even adult options.
Magnetic Me RightFit Footie Pajamas$40
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Stylish Pacifier Clip
Image Credit: Loulou Lollipop Accessorize their pacifier with this rainbow heart clip that’s undeniably cute. It fits with any pacifier, making it great for the teething baby and busy parent.
Beadless Pacifier Clip$12
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A Valentine’s Day Baby Blanket
Image Credit: Amazon You can never have enough blankets for Baby. Now that it’s winter, having a super warm and toasty one around for the car seat and stroller is a must, and this 30” by 40” heart-adorned one is perfect for Valentine’s Day and beyond. It comes in nine other colors, so you don’t have to go with pink if you don’t wanna! The material is fleece and sensitive skin-friendly, and it’s totally machine-washable (important, LOL).
Yurhap Heart-Checkered Fleece Baby Blanket$9 $9.99 10% Off
on Amazon.com
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A Heart-y Dinner
For babies experimenting with finger foods, this sweet Love Bug dinner set from Pottery Barn Kids is the perfect way to celebrate V-Day. This exclusive design is made from dishwasher-safe melamine and comes with a divided plate, a bowl, and a matching fork and spoon.
Pottery Barn Kids Love Bug Feeding Set$35.50
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Outfitted for Fun
Image Credit: Amazon You’ve got your baby’s heart completely — if only for a while! Let everyone know whose Valentine you are when you dress your little one in this cute and snuggly sweatshirt and elastic-waist pants.
‘Mama is My Valentine’ Outfit$9.99
on Amazon.com
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Sweetheart Bottles
Image Credit: Nuk. These heart-patterned bottles are cute enough to use on Valentine’s Day and beyond. Most importantly, the soft nipples on these bottles provide a natural feel.
NUK Simply Natural Baby Bottles, 9 Oz, 2 Pack$21.20
on Amazon.com
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Q1 Holiday Socks
Image Credit: Amazon This pack comes with Valentine’s Day, St. Patrick’s Day, and Easter socks for all the major holidays at the start of the year. I pretty much exclusively have Hudson socks because they’re so adorable and well-made (and not expensive), so I’ll be snagging this pack for easy outfits. Select from either 0-6 months, or 6-12 months for sizing.
Hudson Baby Holiday Socks (6-Pack)$10 $12.99 23% Off
on Amazon.com
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Baby Food
Image Credit: Little Spoon While it’s not advised to get Baby a box of chocolates for Valentine’s Day, you can get them tasty, premade purees that are made with super clean ingredients. We are now *just* starting my daughter on a few bites of stage 1 foods, but I’ll be ordering Little Spoon once she’s a little older. I’m super happy with the ingredient list, flavors, and ease of Little Spoon’s meal delivery service (because it means I don’t have to be running to the grocery store for jars, nor do I have to meal prep every week and worry about DIY purees going bad).
Little Spoon meets you where you and your baby are at—stage, age, and preferences. Plus, it’s not just purees: LS has Lunchable-type meals (but like, way better for their little bodies), snack pouches, baby cereals, and more.
Little Spoon Baby Meal Subscription Service$Prices vary
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My Favorite Formula
Image Credit: ByHeart As a shopping editor at a parenting site, I get to try so much baby and parenting gear, and that includes formula. A little backstory: I planned on EBF (exclusively breast-feeding), but I just couldn’t keep up with my daughter, she wasn’t the best latcher and she wasn’t gaining weight fast enough, and so I ended up going the combo route pretty early on. It took a lot of trial and error finding the perfect formula for her, and ByHeart is one of my (rather, my daughter’s) favorites.
This milk-based powder formula has great ingredients, but the three things that stood out the most to me is that 1. the formula is *so* easy to mix and dissolve in water. I was really struggling with other brands—the powder just kept clumping, and I didn’t feel like buying a separate mixer to add to my already-cluttered-with-baby-stuff house, 2. it was easy on my daughter’s tummy (less reflux and spit-up), and 3. she liked it and guzzled down every single bottle we gave her.
For Valentine’s Day, I’m stocking up on some ByHeart cans—especially since they’re currently on sale until January 23.
ByHeart Whole Nutrition Infant Formula$30 (was $39)
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The Best Pacifiers
Image Credit: Amazon These MAM pacifiers aren’t Valentine’s Day-themed per se, but your baby will love you for them, regardless. Designed with pediatric dentists and orthodontists, I love that these pacis can go in any which way (there’s no rightside up or down), the silicone nipple is BPA-free, and that they have the most precious designs. Plus, my daughter just really prefers them!
MAM Perfect Baby Pacifier$14
on Amazon.com
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The Book of Love
Image Credit: Simon & Schuster With eye-catching details in foil and glitter, this lift-the-flap book is engaging for even the littlest of babies. Written by renowned children’s author Karen Katz, it’s a book you’ll reach for again and again.
‘Where Is Baby’s Valentine?’ by Karen Katz$7.03
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Heartwarming Book
Image Credit: Amazon Every little one’s favorite caterpillar gets a Valentine’s Day makeover in this board book both you and baby will love. Featuring images from the world of Eric Carle, this book beautifully illustrates how the people you love make the world a better place.
Love from The Very Hungry Caterpillar (The World of Eric Carle)$6.78
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Loved From Head to Toe
Image Credit: Janie and Jack These adorable unisex heart slip-on shoes from Janie and Jack show you love your baby right down to their teeny tiny toes!
Janie and Jack Slip-On Heart Shoes$39.00
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Colorful Sensory Toy
Image Credit: Etsy/Bannor Toys. TBH, we feel relaxed just looking at these gorgeous sensory toys. You can choose from six colorways and can personalize it with baby’s name too.
Wooden Silicone Sensory Ring$24.99+
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Vroom-Vroom Valentine
Image Credit: Clarion Books The Little Blue Truck book series never disappoints, and this sweet Valentine’s Day-themed tale is sure to make for one snuggly storytime.
Little Blue Truck’s Valentine$10.55 $13.99 25% Off
on Amazon.com
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Pacifier Protection
Image Credit: Squooshi This heart-shaped silicon pacifier holder is BPA-free and clips conveniently to a diaper bag, purse, or stroller so you can keep baby’s paci germ-free.
Squooshi Heart Pacifier Holder Case$11.99 $11.99
on Amazon.com
