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When you think TikTok-loved brands, chances are, Glow Recipe is one brand that immediately comes in mind. After all, it’s extremely popular with skincare-loving teens and adults, beauty influencers, and even our own shopping team. From their aesthetically pleasing packaging (all the pretty, glossy pinks!) to their fruit-infused skincare that’s not only effective but smells delicious as well, it’s easy to see why Glow Recipe has gained such a big following. If you’re a big fan of the brand, or have been curious to see what all the hype is about, we’ve got amazing news! Glow Recipe is holding their Friends & (Fruit) Family Sale for 2025, and it’s said to be their biggest sale of the year.
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Right now, you can stock up on all the K-beauty inspired skincare goodies that you’ve seen all over your feeds for years. We’re talking everything from the cult-fave Watermelon Glow Niacinamide Dew Drops to the recently launched Watermelon Glow Niacinamide Dewy Flush tinted cheek serum. Nearly every individual product is on sale for 15% off, while Club Glow members get 20% off. It’s free and easy to become a Club Glow member (sign up here), so we highly recommend taking the 60 seconds or less to sign up. Trust us, it’s well worth it.
With all that said, don’t miss out on Glow Recipe’s Friends & Family Sale happening right now. The sale is set to end soon, don’t we highly recommend heading over to their site to see what kind of fruity skincare goodies you can stock up on today. If you’re looking for a bit of inspiration on what to grab, here are a few we’re adding to our cart (and 100% believe you should too!).
Glow Recipe Friends & Family Sale 2025
Watermelon Glow Niacinamide Dewy Flush
It’s not a blush, it’s a flush. Described as a tinted cheek serum, Glow Recipe’s Watermelon Glow Niacinamide Dewy Flush is the perfect blend of skincare and makeup. So, not only does it give your skin a natural-looking, dewy flush, it also contains ingredients such as niacinamide, watermelon extract, and Centella Asiatica to help brighten dark spots, improve texture, plump skin, and calm redness. It’s one of the brand’s latest releases, though it’s quickly becoming a must-have among shoppers. “Such a dreamy product,” wrote one reviewer.
Glow Recipe Friends & Family Sale 2025
Watermelon Glow Niacinamide Dew Drops
Arguably the most famous product in Glow Recipe’s lineup is the Watermelon Glow Niacinamide Dew Drops. If you’re looking for that glass skin glow, this product may help you achieve that. It was formulated to help give you a dewy glow both instantly and over time. It’s described as a “niacinamide-infused highlighting serum” that does not contain any mica, glitter, or pearls (which can be irritating for some). This is a great product to use if you’re looking to reduce hyperpigmentation and brighten dull skin. It also contains hyaluronic acid to help lock-in moisture.
“Worth the hype,” wrote one reviewer. “I honestly bought them before learning the hype surrounding the Dew Drops. They are amazing, giving me everything I hoped for! Genuinely gives me that dewy look while helping my skin.”
Glow Recipe Friends & Family Sale 2025
Watermelon Glow PHA+BHA Pore-Tight Toner
The Watermelon Glow PHA+BHA Pore-Tight Toner is a best-seller and one of the products that helped put Glow Recipe on the map. It was inspired by the Korean Aqua Peel Facial, which is an in-office treatment that can set you back around $200. The now-$28 toner was made to deeply hydrate the skin, refine pores, and help soothe irritation. It contains ingredients such as watermelon extract, cactus water, glycerin, and an “ultra-gentle” blend of BHA and PHA to help decongest pores and smooth texture on the skin.
“I love this product so much!” wrote one shopper in their review. “It smells good and feels good and really is a high quality toner. It’s light enough that it doesn’t mess with my other skincare but really does make my pores reduce and my face feel hydrated. It is a must!”
Glow Recipe Friends & Family Sale 2025
Pomegranate Peptide Firming Serum
If a firming serum is what you need, here’s one that does that and more. The Pomegranate Peptide Firming Serum is nourishing, antioxidant-rich product that can help you achieve bouncier, smoother, and more youthful-looking skin. It’s said to help reduce the look of fine lines and wrinkles, as well as protect the skin from future damage.
“Out of all of my Glow Recipe serums, this one is my favorite,” said a reviewer. “It is immediately hydrating and smells great. I have noticed that with consistent use, my skin appears firmer and more even. Absolutely love.” At just $36 it’s definitely worth trying.
Glow Recipe Friends & Family Sale 2025
Cloudberry Bright Refillable Moisture Cream
According to one shopper, the Cloudberry Bright Moisture Cream was so silky smooth, it feels like you’re applying whipped body butter on your face (in a good way!). It’s lightweight, deeply hydrated, and formulated with ingredients such as antioxidant-rich cloudberry seed oil and a peptide-lipid complex for “bouncier, soft” skin. This moisturizer stands apart from the rest as its said to even help deliver a lit-from-within-glow. Originally priced at $40, you can add this to your skincare routine today for just over $30. Such a good price!
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